Make your Customers Sticky through world-class CRM!

Tips always sound easy, like someone whispering the name of a good horse to back in the Grand National. We’re bringing you not one tip but ten tips, but after that you still have to run the race! Based on research carried out by Prof Hugh Wilson at Cranfield School of Management and other academic colleagues, including Prof. Moira Clark at Henley, the researchers uncovered the following top 10 dimensions to world class […]

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by Cariona Neary

Read my latest tips on DIY Marketing – where I feature the up-and-coming icecream company, Nobó, as well as founders of The Happy Pear, Dave and Steve Flynn and get them to tell us how they have achieved great marketing success. The article, just published in the August edition of Hotel & Restaurant Times, is the second in a series in which I focus on marketing for food and hospitality companies.

To find out more about effective marketing using […]

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