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Essential SME Marketing Techniques: Part 1 – How to Kick Start your Marketing Plan 2014
It’s already the end of October and the signs are looking good for 2014. So make sure your business is ready to grow by having a smart Marketing Plan in place. But lots of people put off marketing planning, seeing it as a big task. The best way to get past your ‘writer’s block’ is to kick start your strategic marketing thinking. Just start by answering […]
- Categories: Marketing Planning, SME Toolkit, Strategic Marketing, Uncategorized
- Comments Off on 10 Questions to Kick start your Marketing Plan 2014!
The DIT Masters in Professional Practice, supported by the Design Print & Packaging Skillnet starts this November. The great news for the SME sector is that you do not have to be a member of the Skillnet to be eligible to apply for a place in this programme.
The other great news is that – thanks to the support of DPP Skillnets – the one year taught Masters is just €4,500 for members and €5,500 for non members. But hurry, closing date […]
- Categories: DIT Masters in Professional Practice, Uncategorized
- Comments Off on DIT/Skillnets Masters in Professional Practice a hit with SME sector
DIT Masters in Professional Practice – the perfect qualification for SME Sector!
If you have been considering doing a Masters programme this year but have been put off by lengthy academic programmes and concerns about going back to education when you’re trying to run a small business, the DIT awarded Masters in Professional Practice, kicking off this November, is just the right programme for you. This highly regarded programme has three major advantages over other taught Masters programmes:
Taking […]
- Categories: Personal Effectiveness, Uncategorized
- Comments Off on Pssst! Did you know Skillnets can help you do a Masters?
Negative comments about the quality of customer service by renowned food writer, Georgina Campbell, in a recent interview with Matt Cooper of TodayFM, have set the hospitality industry on edge.
Not surprisingly, the sector has become defensive and Fáilte Ireland’s surveys of overseas tourists suggest strong visitor satisfaction, with 93% describing the service they received as either good or very good.
But be careful. There is a world of difference between a customer rating your business as good or very good. A […]
- Categories: Business Communications, Customer Experience, Customer Loyalty, Customer Retention, Marketing, Selling
- Comments Off on Is Customer Service Good or Bad in Ireland?
Last year I was lucky to be involved as a Lead Facilitator for The Gathering at meetings held in Longford, Portlaoise, Tullamore and Birr. Far from being what actor Gabriel Byrne called an attempt “to shake them [Irish Americans] down for a few quid”, The Gathering meetings offered each county and community a canvas to build their own local events, to celebrate what was great about their region and their county. Failte Ireland provided a whole battery of supports to […]
- Categories: Facilitation, Strategy
- Comments Off on Unstoppable Momentum of The Gathering
