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How come companies are happy to spend considerable money investing in their brands, improving their technology or operations but often skimp on the final and most important link between the organisation and the customer? Well, here’s the thing: customer service is as much about finance as, well, finance!
Depending on your business, the cost of chasing new business is at least five times more expensive than keeping the customers you have happy. Here are […]
- Categories: Customer Retention, Uncategorized
- Comments Off on How to Create Profit-Focused Customer Service
